{"id":6157,"date":"2016-02-26T02:44:21","date_gmt":"2016-02-26T02:44:21","guid":{"rendered":"http:\/\/vnh.local\/heli\/?p=1782"},"modified":"2016-02-26T02:44:21","modified_gmt":"2016-02-26T02:44:21","slug":"evaluate-your-product","status":"publish","type":"post","link":"https:\/\/hotel-7days.com\/ru\/evaluate-your-product\/","title":{"rendered":"Evaluate Your Product"},"content":{"rendered":"<p>There are a lot of startups out there creating great product design. But how are you supposed to evaluate innovation?<\/p>\n<blockquote><p>John Long at The Ship\u2019s Log has 3 simple questions (and sub-questions) to ask when considering your product.<\/p><\/blockquote>\n<p><strong>Is it Usable?<\/strong><\/p>\n<p>And now for the sub-questions!<\/p>\n<p>Is the heart of the application easy to use?<br \/>\nAre the entry points (landing pages, signup, etc.) straightforward?<br \/>\nWill the average customer understand how to get started?<br \/>\nIs the copy used in your application helpful, instructive, and intuitive?<br \/>\nWhat are the common pitfalls? How can you design the application so that those are never experienced?<\/p>\n<p><strong>Is it Credible?<\/strong><\/p>\n<p>Credibility isn\u2019t necessarily the VeriSign certificate\u2014think polish. Does your product have the credibility that makes someone want to use your application because of the way it looks and feels?<\/p>\n<p>\u201cCredibility is about dressing to impress. If the custom fitted suit and gold watch don\u2019t impress your clients and help you become a real, viable business then you\u2019ll have spent valuable time and money creating something with no value.\u201d<\/p>\n<p><strong>Is it Easy to Change?<\/strong><\/p>\n<p>No product design is perfect; expect to get some customer feedback and need to make spur-of-the-moment changes. Look out for:<\/p>\n<p>Cramming too many functions into one screen.<br \/>\nUsing technology in key places that is not well supported by the majority of browsers.<br \/>\nTrying to achieve desktop-caliber controls.<br \/>\nMaking features Javascript-heavy that could be pure HTML.<br \/>\nUsing an excessive number of images (pure HTML is much easier to maintain).<\/p>\n[From\u00a0labs.openviewpartners.com]\n","protected":false},"excerpt":{"rendered":"<p>There are a lot of startups out there creating great product design. But how are you supposed to evaluate innovation? John Long at The Ship\u2019s Log has 3 simple questions (and sub-questions) to ask when considering your product. Is it Usable? And now for the sub-questions! Is the heart of the application easy to use? [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1798,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8,4],"tags":[53,54],"_links":{"self":[{"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/posts\/6157"}],"collection":[{"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/comments?post=6157"}],"version-history":[{"count":0,"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/posts\/6157\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/media\/1798"}],"wp:attachment":[{"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/media?parent=6157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/categories?post=6157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotel-7days.com\/ru\/wp-json\/wp\/v2\/tags?post=6157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}